{"version":"https://jsonfeed.org/version/1","title":"Think Rat","home_page_url":"https://thinkrat.co.uk","description":"Think Rat","author":{"name":"Think Rat"},"items":[{"id":"https://thinkrat.co.uk/blog/f/how-to-brief-a-copywriter-for-the-best-results","html_content":"<img src=\"https://img1.wsimg.com/isteam/ip/8d23376c-3ebe-4ff7-ad21-afa71de74985/blob-045ee6e.png\"/><p>Surprise, I’m here to tell you how to make my job as a copywriter easier.</p>","url":"https://thinkrat.co.uk/blog/f/how-to-brief-a-copywriter-for-the-best-results","title":"How To Brief a Copywriter For the Best Results","summary":"Surprise, I’m here to tell you how to make my job as a copywriter easier.","date_modified":"2026-05-07T16:33:52Z"},{"id":"https://thinkrat.co.uk/blog/f/is-your-website-copy-letting-you-down-5-quick-checks","html_content":"<img src=\"https://img1.wsimg.com/isteam/ip/8d23376c-3ebe-4ff7-ad21-afa71de74985/constructionsite.png\"/><p>Did you know that you’ve only got a few seconds on average before most users click away from your website? Design is obviously important here, and how your site looks can have an immediate effect on bounce rates. But it’...</p>","url":"https://thinkrat.co.uk/blog/f/is-your-website-copy-letting-you-down-5-quick-checks","title":"Is Your Website Copy Letting You Down? 5 Quick Checks","summary":"Did you know that you’ve only got a few seconds on average before most users click away from your website? Design is obviously important here, and how your site looks can have an immediate effect on bounce rates. But it’...","date_modified":"2026-05-01T20:20:48Z"},{"id":"https://thinkrat.co.uk/blog/f/avoiding-common-freelance-scams-online","html_content":"<img src=\"https://img1.wsimg.com/isteam/ip/8d23376c-3ebe-4ff7-ad21-afa71de74985/blob-717983f.png\"/><p>At the risk of sounding cliche (and maybe a bit dramatic) navigating the world of online freelancing scams can be a minefield. It’s disheartening to find a potential new client, only to realise something’s fishy; and it’...</p>","url":"https://thinkrat.co.uk/blog/f/avoiding-common-freelance-scams-online","title":"Avoiding Common Freelance Scams Online","summary":"At the risk of sounding cliche (and maybe a bit dramatic) navigating the world of online freelancing scams can be a minefield. It’s disheartening to find a potential new client, only to realise something’s fishy; and it’...","date_modified":"2026-05-01T17:00:40Z"}]}